Hasselblad has teamed up with Ferrari to produce the Hasselblad H4D Ferrari Limited Edition camera.

Painted Ferrari?s signature shade of ?Rosso Fuoco?, it features the Ferrari emblem and comes with an 80mm lens. It is also packaged in a glass-topped box labelled with the distinctive Ferrari motif.

Dr. Larry Hansen, chairman and CEO of Hasselblad, said: "I am proud of the company's achievements since the introduction of the newest generation of Hasselblad cameras, the H4 series, and feel very honored to be able to celebrate our success together with such a precious brand."

It will be produced in a limited edition run of 499 units.